Should I buy Meta stock in Australia in 2025?
Is it the right time to buy Meta?
ScoreAs of early July 2025, Meta Platforms (NASDAQ: META) is trading around $719 per share, with recent average daily volume at an active 15.7 million shares. The company’s robust Q1 2025 earnings, beating analysts’ expectations with $16.64 billion in net income and a 16% year-on-year revenue surge, have underpinned the stock’s strong performance—up nearly 41% over the past year. Meta’s commitment to innovation is evident with the creation of Meta Superintelligence Labs and a projected $60-65 billion AI investment this year, reinforcing its stature in the global tech landscape. While recent AI expenditure and Reality Labs losses have added some short-term uncertainty, market sentiment remains notably constructive, with over 15 leading national and international banks establishing a consensus target price of about $935. Meta sits at the heart of Australia’s favored communication services sector, driven by digital advertising and social media trends. With continued top-line growth, resilient free cash flow, and a forward-looking approach toward AI and the metaverse, Meta appears well positioned for investors attentive to sector leaders driving tomorrow’s digital economy.
- ✅Global leadership in social media with almost 4 billion active users.
- ✅Strong and rising free cash flow: $36.66 billion TTM.
- ✅Double-digit growth in revenue and net income in 2025.
- ✅Strategic investments in AI bolster competitive edge and future opportunities.
- ✅Dominant position in digital advertising with expanding Family of Apps.
- ❌High AI investment may pressure short-term margins.
- ❌Continued operating losses in Reality Labs division.
Score- ✅Global leadership in social media with almost 4 billion active users.
- ✅Strong and rising free cash flow: $36.66 billion TTM.
- ✅Double-digit growth in revenue and net income in 2025.
- ✅Strategic investments in AI bolster competitive edge and future opportunities.
- ✅Dominant position in digital advertising with expanding Family of Apps.
Is it the right time to buy Meta?
- ✅Global leadership in social media with almost 4 billion active users.
- ✅Strong and rising free cash flow: $36.66 billion TTM.
- ✅Double-digit growth in revenue and net income in 2025.
- ✅Strategic investments in AI bolster competitive edge and future opportunities.
- ✅Dominant position in digital advertising with expanding Family of Apps.
- ❌High AI investment may pressure short-term margins.
- ❌Continued operating losses in Reality Labs division.
Score- ✅Global leadership in social media with almost 4 billion active users.
- ✅Strong and rising free cash flow: $36.66 billion TTM.
- ✅Double-digit growth in revenue and net income in 2025.
- ✅Strategic investments in AI bolster competitive edge and future opportunities.
- ✅Dominant position in digital advertising with expanding Family of Apps.
- What is Meta?
- The price of Meta stock
- Our full analysis of Meta stock
- How to buy Meta stock in Australia?
- Our 7 tips for buying Meta stock
- The latest news about Meta
- FAQ
Why trust HelloSafe ?
At HelloSafe, our expert has been tracking the performance of Meta for over three years. Every month, hundreds of thousands of users in Australia trust us to analyse market trends and identify the best investment opportunities. Our analyses are provided for informational purposes and do not constitute investment advice. In accordance with our ethical charter, we have never been, and will never be, paid by Meta.
What is Meta?
| Indicator | Value | Analysis |
|---|---|---|
| 🏳️ Nationality | United States | US-based company with global reach and strong international revenues. |
| 💼 Market | NASDAQ | Listed on NASDAQ, providing high liquidity for investors worldwide. |
| 🏛️ ISIN code | US30303M1027 | Standard identifier ensuring Meta shares are easily traded across markets. |
| 👤 CEO | Mark Zuckerberg | The founder leads Meta’s innovation and long-term strategic vision. |
| 🏢 Market cap | $1.808 trillion | Positions Meta as one of the world’s most valuable tech companies. |
| 📈 Revenue | $170.36 billion | Strong annual sales underline Meta’s dominant position in digital advertising. |
| 💹 EBITDA | $17.56 billion (Q1 2025) | High EBITDA reflects robust profitability and an efficient business model. |
| 📊 P/E Ratio (Price/Earnings) | 28.14 | A competitive ratio, balanced by strong growth and optimistic earnings outlook. |
The price of Meta stock
The price of Meta stock is rising this week. Meta shares are currently trading at USD 719.01, with a 24-hour gain of 0.76% and a strong weekly increase of 7.82%. The company boasts a market capitalisation of USD 1.808 trillion, with an average daily volume of 15.7 million shares over three months. The stock’s P/E ratio stands at 28.14, the dividend yield is 0.28%, and the five-year beta is 1.27, reflecting moderate volatility. These dynamics make Meta a stock of high interest for investors seeking opportunities in global tech.
Our full analysis of Meta stock
We have thoroughly analysed Meta’s most recent financial results as well as the performance of its stock over the past three years. Combining financial indicators, cutting-edge technical signals, macro trends, and competitors’ metrics using our proprietary algorithms, we provide a comprehensive view of Meta’s current strengths and future prospects. So, why might Meta stock once again become a strategic entry point into the digital and AI-powered global technology sector in 2025?
Recent performance and market context
The price of Meta stock has displayed remarkable momentum in 2025, currently trading at USD 719.01 after a robust 40.99% gain in the past year and an impressive 7.82% rise over the past week. This recent surge has been reinforced by several positive catalysts: an outstanding Q1 earnings report, revenue expansion well above expectations, and ongoing investments in artificial intelligence. Meta’s market capitalisation now stands at USD 1.808 trillion, positioning the company among the elite of global large-caps, while average trading volumes (over 15.7 million shares daily) reflect persistent investor interest worldwide.
This bullish momentum exists in a favourable sector backdrop shaped by structural demand for digital advertising, continued social network dominance, and a supportive macroeconomic environment driven by a steady shift towards AI-integrated services. Meta’s agility in adapting to shifting consumer preferences and its leadership within the Communication Services sector provide further resilience and upside.
Technical analysis
Technical indicators for Meta highlight entry points that are highly attractive, especially for traders and investors seeking exposure to high-growth technology. As of 3 July 2025, the Relative Strength Index (RSI) for Meta fluctuates within a healthy, non-overbought range, while the Moving Average Convergence Divergence (MACD) remains in positive territory since late June, indicating a robust upward price trend.
The stock price has maintained positions above both its 20-day (USD 695.66) and 200-day (USD 612.44) moving averages—clear bullish signals that validate the strength of current trends. Furthermore, Meta has respected key support zones between USD 580 and USD 600. This structural resilience, combined with the potential to break historical resistance at USD 747.90, suggests there is significant scope for additional upside should positive catalysts continue.
Momentum in both short- and medium-term timeframes appears favourable, supported by technical analysts globally positioning Meta as a strong buy, especially on pullbacks or ahead of upcoming company-driven events.
Fundamental analysis
Meta’s recent financial results confirm its outstanding operational performance and reinforce the case for a renewed bullish stance. In Q1 2025 alone, Meta reported revenue of USD 42.31 billion, up 16% year-over-year, with operating income of USD 17.56 billion (a robust 41% operating margin). Net income soared to USD 16.64 billion (+35% YoY), with earnings per share exceeding analyst forecasts by a wide margin.
The company’s valuation is attractive in the global tech context: its P/E ratio of 28.14 sits well below some direct peers, especially when integrating forecasts for sustained double-digit growth in revenues and profits. Meta’s free cash flow generation (USD 36.66 billion TTM) provides the means to invest substantially in future growth engines while maintaining shareholder returns through dividends and buybacks.
Strategically, Meta continues to expand its leadership across digital communication, advertising, messaging, and, increasingly, artificial intelligence. Its unparalleled user base (close to 4 billion worldwide), dominant market share, and integrated platforms offer a powerful network effect and defendable economic moat. Massive investments in AI and Reality Labs reinforce Meta’s ambition to drive the next cycle of technological innovation.
Volume and liquidity
Sustained and elevated trading volumes—averaging 15.7 million shares per day—reflect robust market confidence and liquidity. This level of trading activity ensures tight spreads, easy execution for institutional and retail investors alike, and healthy price discovery mechanisms.
With a considerable public float and strong institutional presence, Meta maintains the float dynamics necessary to support continued valuation upside when upward momentum accelerates. Liquidity at these levels also supports tactical trading as well as longer-term portfolio positioning.
Catalysts and positive outlook
Several bullish catalysts converge to justify renewed optimism for Meta stock. Foremost is the strategic pivot to generative AI, underlined by the launch of “Meta Superintelligence Labs” and a projected USD 60–65 billion AI budget for 2025. This massive commitment positions Meta at the technology vanguard, shaping industry standards and future-proofing its core offerings.
The ongoing integration of AI models like Llama across social platforms, expansion of targeted advertising to new channels such as WhatsApp, and relentless innovation in VR/AR via Reality Labs all set the stage for future revenue streams and margin expansion. These moves not only strengthen Meta’s sector leadership but also enable it to capture an increasing share of global digital advertising and consumer engagement spend.
On the regulatory and ESG fronts, Meta has demonstrated adaptability and responsibility in addressing privacy, safety, and content governance, which will remain essential for sustainable, long-term growth. Continued growth in its “Family of Apps,” and a robust product pipeline, reinforce the company’s operational resilience and its appeal to both focused growth investors and diversified portfolios.
Investment strategies
- Short-term traders: May benefit from strong momentum after a breakout above USD 700 and potential rallies toward all-time highs, especially ahead of quarterly earnings or major product launches.
- Medium-term investors: Can find value in the company’s ongoing share price appreciation driven by solid quarterly results, sector leadership, and positive analyst sentiment—reinforced by 86% positive recommendations from 73 analysts.
- Long-term investors: Stand to profit from Meta’s unique platform depth, powerful cash flow generation, and aggressive AI-driven innovation agenda. The stock’s fundamentals justify renewed interest as AI and immersive technologies move closer to mass adoption.
Is it the right time to buy Meta?
In summary, Meta demonstrates an exceptional combination of technical strength, operating momentum, and forward-looking strategic initiatives that all converge to make it one of the most attractive names in global technology stocks for 2025. The stock’s sturdy financials, aggressive positioning in AI and immersive technologies, and a proven ability to navigate economic cycles all reinforce the argument for renewed upside.
With the integration of industry-leading AI, a fortress balance sheet, and a unique global platform, Meta seems to represent an excellent opportunity for inclusion in both tactical trades and long-term growth portfolios. For investors seeking exposure to transformative technology with strong upside potential, Meta’s current positioning and outlook may indeed justify a closer look and renewed interest.
Meta’s positive momentum, clear innovation leadership, and strong financials suggest the stock may be entering a new bullish phase—one that deserves attention from committed investors looking for forward-facing opportunities in the fast-evolving global tech sector.
How to buy Meta stock in Australia?
Buying Meta stock online in Australia is both easy and secure when using a regulated broker. Investors typically choose between direct spot buying (owning the shares outright) or trading via CFDs (Contracts for Difference) for more flexible exposure. Both methods are designed to provide quick execution and access to global markets. To find the most cost-effective solution, check the detailed broker comparison further down the page.
Spot buying
A cash purchase means you buy Meta shares directly and become a shareholder, benefiting from dividends if paid. Australian brokers usually charge a fixed commission per order, ranging from $5 to $15 AUD, depending on the platform.
Example of share purchase calculation
If the Meta share price is $719 AUD, you can buy around 1.38 shares with a $1,000 AUD stake, including a typical brokerage fee of around $5.
- ✔️ Gain scenario:
- If the share price rises by 10%, your shares are now worth $1,100.
- Result: +$100 gross gain, or +10% on your investment.
Trading via CFD
CFD trading allows you to speculate on Meta’s share price without actually owning the stock. You only need a fraction of the position size as margin, but pay a spread (difference between buy/sell price) and possible overnight financing charges if the position is held multiple days.
CFD Position with Leverage Example
You open a CFD position on Meta shares with 5x leverage, so your $1,000 AUD deposit gives you $5,000 AUD market exposure.
- ✔️ Gain scenario:
- If the stock rises by 8%, your position gains 8% × 5 = 40%.
- Result: +$400 gain on a $1,000 bet (excluding fees).
Final advice
It’s essential to compare brokers’ fees, available leverage, and the quality of their platforms before investing in Meta stock. The best approach depends on your objective—whether you’re seeking long-term ownership or short-term trading opportunities. Consult the broker comparison further down this page for more details tailored to Australian investors.
Check out the best brokers in Australia!Compare brokersOur 7 tips for buying Meta stock
| 📊 Step | 📝 Specific tip for Meta |
|---|---|
| Analyze the market | Research Meta’s trends in digital ads, AI, and social platforms to understand demand drivers. |
| Choose the right trading platform | Opt for a reputable Australian broker that offers access to Nasdaq and competitive fees for Meta. |
| Define your investment budget | Decide your stake in Meta; diversify across sectors to manage tech market swings. |
| Choose a strategy (short or long term) | Consider holding Meta for the long term to benefit from its investments in AI and VR growth. |
| Monitor news and financial results | Track Meta’s quarterly results and news on AI spend, as these move the share price. |
| Use risk management tools | Protect your investment by placing stop-loss orders and reviewing your position regularly. |
| Sell at the right time | Sell Meta shares strategically during strong rallies or ahead of expected major announcements. |
The latest news about Meta
Meta shares climbed 7.8% this week, hitting a 52-week high near $748. This surge follows broader global tech momentum but also reflects increased investor confidence, including in the Australian market, as Meta continues to deliver strong earnings and shows robust performance across key growth avenues such as advertising and digital infrastructure.
Meta’s generative AI investment accelerates, with direct impact for Asia-Pacific businesses and advertisers. Meta’s June launch of “Meta Superintelligence Labs” and a $14.3 billion investment in Scale AI underpin new global AI capabilities. These are being rapidly integrated into its product suite and ad services, attracting significant interest from Australian firms seeking advanced solutions in digital advertising and content targeting.
Australian regulatory environment continues to allow Meta significant market penetration and product innovation. Meta maintains full operational status and market access in Australia, benefiting from a local regulatory approach that has, for the moment, sidestepped some of the legal confrontations experienced in other international markets. This stability supports long-term business initiatives and secures Meta’s local user and client base.
Strong quarterly results from Q1 2025 support both international and Australian investor sentiment in Meta stock. Meta reported $42.31 billion in quarterly revenue, a year-on-year increase of 16%, and exceeded analyst consensus by over $1 billion, confirming robust growth in its core “Family of Apps” and solidifying market conviction among institutional investors in Australia and beyond.
Market analysts maintain bullish ratings for Meta, with positive outlooks for Asia-Pacific growth. A broad consensus among more than 70 professional analysts—86% bullish—projects continued upward momentum for Meta shares. This optimism is partly supported by Meta’s strong cash generation, rapid expansion in digital advertising, and increasing integration of AI tools, all themes closely followed by Australian investors seeking global tech exposure.
FAQ
What is the latest dividend for Meta stock?
Meta currently pays an annual dividend of $2.10 USD per share. This is a relatively recent policy for the company, following decades of reinvesting in growth. With the current payout, the indicated yield is modest but signals Meta’s confidence in its cash generation. Investors benefit from a dependable distribution as Meta continues to expand globally.
What is the forecast for Meta stock in 2025, 2026, and 2027?
Based on the current price, our projections estimate Meta stock at $934 by the end of 2025, $1,078 in 2026, and $1,438 in 2027. These figures reflect Meta’s robust operating performance, strategic investments in AI, and leadership in digital advertising—all of which support further sustained growth according to industry consensus.
Should I sell my Meta shares?
Holding Meta shares appears well supported by fundamentals, as the company maintains strong financial resilience and a leadership position in tech innovation. Its continued revenue growth, expanding product suite, global user base, and investments in cutting-edge technologies all indicate healthy long-term prospects. With solid mid- and long-term sector momentum, retaining Meta shares may be appropriate for investors seeking ongoing exposure to a top-tier global technology company.
What taxes apply to Meta shares for Australian investors?
Dividends paid by Meta to Australian residents are subject to a US withholding tax of 30%—potentially reduced by US-Australia tax agreements—and must also be declared as income in Australia. Capital gains on Meta shares are taxed in Australia if you sell at a profit. Meta shares do not qualify for tax-advantaged local structures like the ASX’s franking credits, so standard tax rules apply.
What is the latest dividend for Meta stock?
Meta currently pays an annual dividend of $2.10 USD per share. This is a relatively recent policy for the company, following decades of reinvesting in growth. With the current payout, the indicated yield is modest but signals Meta’s confidence in its cash generation. Investors benefit from a dependable distribution as Meta continues to expand globally.
What is the forecast for Meta stock in 2025, 2026, and 2027?
Based on the current price, our projections estimate Meta stock at $934 by the end of 2025, $1,078 in 2026, and $1,438 in 2027. These figures reflect Meta’s robust operating performance, strategic investments in AI, and leadership in digital advertising—all of which support further sustained growth according to industry consensus.
Should I sell my Meta shares?
Holding Meta shares appears well supported by fundamentals, as the company maintains strong financial resilience and a leadership position in tech innovation. Its continued revenue growth, expanding product suite, global user base, and investments in cutting-edge technologies all indicate healthy long-term prospects. With solid mid- and long-term sector momentum, retaining Meta shares may be appropriate for investors seeking ongoing exposure to a top-tier global technology company.
What taxes apply to Meta shares for Australian investors?
Dividends paid by Meta to Australian residents are subject to a US withholding tax of 30%—potentially reduced by US-Australia tax agreements—and must also be declared as income in Australia. Capital gains on Meta shares are taxed in Australia if you sell at a profit. Meta shares do not qualify for tax-advantaged local structures like the ASX’s franking credits, so standard tax rules apply.
