- What are the most promising cryptocurrencies in 2025?
- Which cryptocurrency according to the investor profile?
- How to buy cryptocurrencies in Australia?
- Our 5 tips before buying cryptocurrencies
- FAQ
- On the same topic
In 2025, the crypto market continues to evolve rapidly, fuelled by technological innovation, wider adoption, and ever-shifting economic cycles. The bullish momentum that returned in 2024, alongside the rise of ambitious Web3 projects, has driven growing interest from investors eager to identify the next big opportunities. But with so many options, how do you spot the most promising cryptocurrencies this year? This guide offers an overview of top contenders, analysing key factors like market capitalisation, real-world utility, innovation, trading volumes, community engagement and growth potential—making it valuable for both newcomers and experienced investors.
Warning!
The content on this page is provided for informational purposes only and does not constitute investment advice. Before purchasing cryptocurrencies, conduct your own research, assess the risks, and act with caution, taking into account the regulations in force in Australia.
What are the most promising cryptocurrencies in 2025?
The cryptocurrency market continues to expand at a remarkable pace, driven by both technical innovation and increasing real-world adoption. In this section, we analyse 14 promising crypto assets, each evaluated for growth potential, use case, ecosystem strength, and relevance to different investor profiles. For Australian investors, factors such as local regulatory clarity, fiat onramps, and community activity are increasingly relevant. The selection spans established leaders, new Layer 1 chains, cross-chain solutions, AI and DePIN projects, as well as trending meme and community tokens. This comprehensive approach helps gauge where future value and momentum could emerge.
| Crypto | Growth Potential in 2025 (USD) | Estimated Market Cap | Main Use Case | For Which Investor? |
|---|---|---|---|---|
| Bitcoin | High ($15k–$20k increase) | ~$1.3T | Store of value, settlement | Conservative, institutional |
| Ethereum | High ($2k–$3k increase) | ~$450B | Smart contracts, DeFi | Diversified, tech-focused |
| Solana | High (Could double) | ~$70B | High-speed Layer 1 | Growth-oriented, risk-tolerant |
| Chainlink | High (50–100%) | ~$12B | Oracle/data infrastructure | Value + infrastructure focus |
| Sui | Medium-High (Volatility anticipated) | ~$2B | Scalable PoS Layer 1 | Early adopter, explorer |
| Injective | High (>50%) | ~$2B | DeFi derivatives protocol | DeFi specialist, trader |
| Render | High (AI/DePIN boost) | ~$4B | Decentralized GPU rendering | AI, metaverse, tech-focused |
| Kaspa | Medium-High | ~$4B | High-throughput payments L1 | Scaling, adoption-focused |
| Worldcoin | High (Controversial, viral) | ~$1.2B | Digital ID, UBI | Speculative, vision-based |
| Pepe | High (Meme volatility) | ~$5B | Meme community token | High risk, short-term trader |
| Blast | Medium-High | ~$700M | Yield-generating L2 | Yield, L2 enthusiast |
| Whormhole | High (Cross-chain necessity) | ~$2.2B | Cross-chain bridging | Cross-chain, infra builder |
| Notcoin | Medium-High | ~$2.2B | Play-to-earn, community | Gamers, viral traders |
| Ethena | High (Synthetic USD, DeFi) | ~$2.1B | Synthetic stablecoin/DeFi | Stablecoin, DeFi advanced |
1. Bitcoin
| Criteria | Description | Why It Matters |
|---|---|---|
| Current Price (July) | ~$67,000 AUD | Indicates entry level & recent growth |
| 2025 End Prediction | $80,000–$85,000 AUD | Estimates upside for this cycle |
| Investor Profile | Institutional, conservative, first-timers | Suits portfolios aiming for core holdings |
| Investment Type | Store of value, long-term appreciation | Preferred for wealth preservation |
| Use Case | Settlement layer, inflation hedge, remittances | Macro adoption, mainstream relevance |
| Technology | Proof-of-Work, highly secure | Network resilience, attack resistance |
| Team & Founders | Satoshi Nakamoto (pseudonymous origin) | Decentralized credibility |
| Market Capitalization | ~$1.3 Trillion AUD | Signals dominance and liquidity |
| Trade Volume | Billions USD daily | Ensures deep liquidity for major trades |
| Tokenomics | 21M capped supply, halvings | Scarcity-driven value |
| On-chain Activity | Steady, with L2 development (e.g. Lightning) | Ecosystem growth, new technological layers |
| Partnerships & Ecosystem | Institutional adoption growing (ETFs, payment rails) | Bolsters mainstream acceptance |
| Community | Largest, most global | Robust advocacy, education, innovation |
| Regulation | Mostly clear in AU, globally watched | Less risk of legal uncertainty |
| Communication / Marketing | Media coverage, Bitcoin-only events | Heightened awareness, organic attention |
Bitcoin remains the original and most recognised digital asset, holding the largest market cap and daily trading volume. Its capped supply and reputation as “digital gold” appeal to both conservative and institutional investors seeking long-term exposure and protection against inflation.
The Australian regulatory scene is favourable and platforms offer direct BTC offerings, enabling mainstream and SMSF participation. As Layer 2 and RWA integrations grow, Bitcoin’s ecosystem continues to mature.
2. Ethereum
| Criteria | Description | Why It Matters |
|---|---|---|
| Current Price (July) | ~$3,500 AUD | Baseline for upside measurement |
| 2025 End Prediction | $5,000–$6,000 AUD | Reflects major DeFi/NFT/ETFs catalysts |
| Investor Profile | Diversified, tech-savvy, DeFi users | Wide-ranging opportunities |
| Investment Type | Smart contracts, decentralised economy | Platform for thousands of assets |
| Use Case | dApps, DeFi, NFTs, L2 scalability | Largest programmable asset layer |
| Technology | PoS, EVM, sharding roadmap | Innovation ensures long-life relevance |
| Team & Founders | Vitalik Buterin, Ethereum Foundation | Vision and ongoing R&D |
| Market Capitalization | ~$450B AUD | Second largest, high trust |
| Trade Volume | $15B+ daily | Offers strong entry/exit liquidity |
| Tokenomics | Dynamic, EIP-1559, staking | Deflationary impacts, network security |
| On-chain Activity | Highest in DeFi, TVL and dApp transactions | Shows vibrancy and ecosystem stickiness |
| Partnerships & Ecosystem | Global alliances (Uniswap, Circle, banks, rollups) | Drives institutional and fintech ties |
| Community | Huge, active, global meetups | Fuels rapid upgrades and code scrutiny |
| Regulation | Clear in AU, increasingly accepted globally | Positive environment for growth |
| Communication / Marketing | Major hackathons, high media visibility | Sustains developer and investor interest |
Ethereum is the leader in programmable contracts and decentralised ecosystems. Its strong foundation in NFTs, DeFi, and L2 scaling positions it as a core driver of crypto’s utility narrative.
With a dedicated R&D team and clear roadmaps, Ethereum maintains developer, enterprise, and retail engagement. Regulatory clarity in Australia further supports ETP and adoption initiatives.
3. Solana
| Criteria | Description | Why It Matters |
|---|---|---|
| Current Price (July) | ~$195 AUD | High volatility, sets risk boundary |
| 2025 End Prediction | $320–$400 AUD | Upside from DeFi/NFT expansion |
| Investor Profile | Growth, early adopters, risk-tolerant | Attracts those seeking newer L1s |
| Investment Type | Layer 1, scaling, dApps | Main rival for ETH in speed/fees |
| Use Case | Low-cost, high-speed transactions | Key for mass Web3 adoption |
| Technology | Proof-of-History, Solana VM, state compression | Performance edge over competitors |
| Team & Founders | Anatoly Yakovenko, experienced ex-Qualcomm engineers | Technical depth ensures continuity |
| Market Capitalization | ~$70B AUD | Strong but room to grow |
| Trade Volume | Over $2B daily | Good for DeFi, active speculation |
| Tokenomics | Inflationary, staking rewards, fee burns | Active participation incentives |
| On-chain Activity | Highest after ETH (NFT/Meme trends) | Indicates popular retail appeal |
| Partnerships & Ecosystem | Visa, Shopify, Helium, USDC | Strong integrations, mainstream ops |
| Community | Fast-growing, energetic | Drives viral dApps, user growth |
| Regulation | Mostly compliant in AU | Eases local onboarding, fewer risks |
| Communication / Marketing | Hackathons, major in-person events | Supports developer and user adoption |
Solana stands out for its extremely fast block times, low fees, and rapidly growing NFT/meme ecosystem. It’s attracting dApp creators and developers seeking scalable solutions outside of Ethereum.
Strategic partnerships and integrations have boosted network credibility, with high throughput making Solana popular among new retail and Web3 protocol launches in the AU market.
4. Chainlink
| Criteria | Description | Why It Matters |
|---|---|---|
| Current Price (July) | ~$20 AUD | Moderate entry, infrastructure asset |
| 2025 End Prediction | $30–$40 AUD | Increased demand for real-world data |
| Investor Profile | Infrastructure, value, DeFi users | Suits those betting on protocol reliability |
| Investment Type | Oracles, data infrastructure | Core for multi-chain smart contracts |
| Use Case | Secure off-chain data feeds | Required for DeFi, RWA, gaming |
| Technology | Oracle network, CCIP, hybrid blockchains | Network bridges blockchains and institutions |
| Team & Founders | Sergey Nazarov, experienced team | Top-tier partnerships & R&D |
| Market Capitalization | ~$12B AUD | High for sector, solid recognition |
| Trade Volume | $400M+ daily | Attractive for gaining liquidity |
| Tokenomics | Rewards nodes, deflationary upgrades planned | Promotes healthy node operation |
| On-chain Activity | Massive in DeFi, cross-chain calls | Ubiquitous among protocols |
| Partnerships & Ecosystem | SWIFT, Google, multiple blockchains | Accelerates mass adoption |
| Community | Diverse DeFi, technical supporters | Network effect for integrations |
| Regulation | Broadly compliant | Safer adoption in regulated markets |
| Communication / Marketing | Technical conferences, dev-focused campaigns | Guides industry narratives |
Chainlink is the main provider of secure off-chain data—making DeFi, insurance, and many tokenized assets possible. Its infrastructure is non-substitutable for projects needing timely, trusted data.
Major partnerships and protocol-wide integrations cement Chainlink as a critical component of the multi-chain future, drawing attention from risk-conscious and infrastructure-minded investors.
5. Sui
| Criteria | Description | Why It Matters |
|---|---|---|
| Current Price (July) | ~$1.30 AUD | Entry for early-growth Layer 1s |
| 2025 End Prediction | $2.10–$2.50 AUD | Projected upside with dApp launches |
| Investor Profile | Early adopter, tech-explorer | Attracted to cutting-edge innovations |
| Investment Type | High-throughput Layer 1 | Competes against Solana/ETH |
| Use Case | Fast, affordable smart contracts | Lower barriers for dApp deployment |
| Technology | Move language, proof-of-stake | Security and scalability advantages |
| Team & Founders | Ex-Meta engineers, Mysten Labs | Well-funded and visionary |
| Market Capitalization | ~$2B AUD | Room for rapid scaling |
| Trade Volume | $200M+ daily | Offshore and exchange presence |
| Tokenomics | Emission, future staking, ecosystem rewards | Incentivises devs and validators |
| On-chain Activity | Early-stage, ramping up with new dApps | Tracks actual adoption |
| Partnerships & Ecosystem | Developer grants, cross-chain protocols | Spreads adoption potential |
| Community | Growing, dev-oriented | Builds resilient user and dev base |
| Regulation | Regulatory neutral in AU | Open for legal clarity and scaling |
| Communication / Marketing | Hackathons, Web3 showcases | Attracts attention to novel tech |
Sui is designed for speed and scale, offering a developer-friendly Move language and targeting underserved dApp niches. Backed by ex-Meta engineers, it’s positioned to challenge established L1s on technical efficiency.
For investors, Sui’s early-mover phase offers exposure before potential mass adoption, especially as partnerships and on-chain activity accelerate.
6. Injective
| Criteria | Description | Why It Matters |
|---|---|---|
| Current Price (July) | ~$37 AUD | Niche DeFi market, specialist asset |
| 2025 End Prediction | $55–$70 AUD | Advanced derivatives can attract TVL |
| Investor Profile | DeFi trader, quant, risk-taker | Leverages emerging on-chain finance |
| Investment Type | DeFi, on-chain derivatives | Satisfies complex trading needs |
| Use Case | Decentralised perpetuals, spot/futures | Expands beyond Uniswap models |
| Technology | Cosmos SDK, order book DEX | Fast, interoperable, scalable |
| Team & Founders | Experienced DeFi builders | Product/Mkt fit and ongoing dev |
| Market Capitalization | ~$2B AUD | Emerging but fast-growing |
| Trade Volume | $120M+ daily | Unique among DeFi protocols |
| Tokenomics | Burn/mint, utility in governance/staking | Balances inflation with utility |
| On-chain Activity | Frequent LP/trade spikes, innovative launches | Vital for protocol fee capture |
| Partnerships & Ecosystem | OSmosis, Binance, Kava, DeFi alliances | Integrates cross-chain liquidity |
| Community | Active, DeFi niche | Drives technical product feedback |
| Regulation | Compliant within Cosmos/IBC + AU exchanges | Ensures access and expansion |
| Communication / Marketing | Thought leadership, technical docs | Opens up new/complex use cases |
Injective enables sophisticated decentralised trading, supporting everything from DEX spot to derivatives with a robust Cosmos-based architecture. Its tools appeal to advanced traders moving onto on-chain solutions.
Institutions and sophisticated Aussies with DeFi expertise may see Injective as a way to access complex instruments without intermediaries.
7. Render
| Criteria | Description | Why It Matters |
|---|---|---|
| Current Price (July) | ~$12 AUD | Entry point for AI/DePIN narrative |
| 2025 End Prediction | $20–$25 AUD | AI/Render trend can double value |
| Investor Profile | AI/tech focus, DePIN, creative industry | Rides global AI and GPU uptrends |
| Investment Type | Decentralised computation/storage | Next-gen internet infrastructure |
| Use Case | Distributed GPU rendering for 3D/AI | Links artists, devs, AI innovators |
| Technology | Ethereum, Polygon, OTOY connectors | Flexible, cross-chain, enterprise ready |
| Team & Founders | OTOY, leading Web3/CGI experts | Industry credibility |
| Market Capitalization | ~$4B AUD | Reflects niche sectoral growth |
| Trade Volume | $100M+ daily | Indicates emerging institutional flow |
| Tokenomics | Usage-based, deflationary trends | Strong demand equals higher price |
| On-chain Activity | Consistent for media/AI projects | Captures Web3 creator economy |
| Partnerships & Ecosystem | Nvidia, Adobe, AE Tuts+ | Strong industry/institutional anchor |
| Community | Growing with AI/developer overlap | Amplifies trends during AI booms |
| Regulation | Neutral, enterprise focused | Positioned for compliant expansion |
| Communication / Marketing | AI summits, industry showcases | Brand aligned with Web3 innovation |
Render positions itself at the intersection of AI, creative industries, and DePIN, offering scalable GPU compute and rendering through decentralised networks. It profits from trends in creative AI and 3D graphics needs.
Strong partnerships and a focus on developer tools suggest Render is poised for ongoing adoption—especially with the creative tech and AI arms race accelerating.
8. Kaspa
| Criteria | Description | Why It Matters |
|---|---|---|
| Current Price (July) | ~$0.23 AUD | Low price, high supply scalability |
| 2025 End Prediction | $0.34–$0.42 AUD | Room for exponential adoption |
| Investor Profile | Tech-forward, scaling interest, value | Hinges on transactional efficiency |
| Investment Type | Layer 1 blockchain, DAG | High throughput, fast settlements |
| Use Case | Instant settlement, payment rails | Necessary for mainstream crypto use |
| Technology | DAG (blockDAG) consensus | Overcomes traditional blockchain speed |
| Team & Founders | Pioneering cryptographers | Advanced tech, committed devs |
| Market Capitalization | ~$4B AUD | Early for high-speed consensus |
| Trade Volume | $90M+ daily | Growing across new platforms |
| Tokenomics | Tail emission, high supply, miner incentives | Network security/uptime |
| On-chain Activity | Fast block times, new integrations | Underpins mass transaction feasibility |
| Partnerships & Ecosystem | Wallet, Miner, DeFi communities | Strong links for rapid expansion |
| Community | Tech-heavy, grassroots | Fuel word-of-mouth/organic support |
| Regulation | Globally neutral, compliant in AU | Eases listings and mainstream adoption |
| Communication / Marketing | Technical AMAs, dev blog | Focus on education/tech adoption |
Kaspa is a novel high-speed blockchain utilising blockDAG technology. Its rapid block times and payment focus align with future needs for instant transactional loads.
Australian users keen on scaling narratives or overlooked fast-L1 assets may find Kaspa’s technical fundamentals promising at this earlier stage.
9. Worldcoin
| Criteria | Description | Why It Matters |
|---|---|---|
| Current Price (July) | ~$4 AUD | Viral, speculative, major fluctuations |
| 2025 End Prediction | $7–$10 AUD | UBI/digital identity can trigger demand |
| Investor Profile | Speculator, vision-driven, early adopters | Attracted by global scale ambitions |
| Investment Type | ID, UBI, human-proofing token | Unique positioning, controversial |
| Use Case | Proof-of-personhood, UBI distribution | Solves bots/AI identity fraud issues |
| Technology | Biometric orbs, Eth L2 backend | Blends hardware and blockchain |
| Team & Founders | Sam Altman (OpenAI), Alex Blania | High-profile visionaries, global reach |
| Market Capitalization | ~$1.2B AUD | Large for ambitious early-stage project |
| Trade Volume | ~$500M+ daily | Significant even in volatile spells |
| Tokenomics | High supply, vesting/airdrop phases | Affects volatility and dilution |
| On-chain Activity | Rapid signups, orbital device rollouts | Tracks userbase expansion vs critics |
| Partnerships & Ecosystem | Partnerships with exchanges/global ID projects | Potential mass userbase |
| Community | Global, divisive, fast-growing | Engaged but sometimes polarised |
| Regulation | Facing scrutiny, controversial onboarding | Risk/uncertainty affects viability |
| Communication / Marketing | Extensive PR, mainstream media integrations | Peaks hype cycles and attracts attention |
Worldcoin pursues a bold, global vision for digital identity and universal income. Its approach is both innovative and controversial, attracting a mix of long-term believers and short-term traders.
For AU-based observers, Worldcoin’s progress is a useful gauge of how global regulatory and privacy concerns might affect the next cycle’s adoption narratives.
10. Pepe
| Criteria | Description | Why It Matters |
|---|---|---|
| Current Price (July) | ~$0.000017 AUD | Extremely low base, meme-driven |
| 2025 End Prediction | $0.000030–$0.000045 AUD | Meme cycles can multiply value fast |
| Investor Profile | Speculator, high risk, meme trend follower | Suitable for high-volatility trading |
| Investment Type | Community/meme coin | Highly speculative, viral |
| Use Case | Meme culture, viral trading | Can spark mainstream retail interest |
| Technology | ERC-20 token, fungible | Easy integration, wide exchange listing |
| Team & Founders | Anonymous, open-source, meme origin | Emphasises decentralisation & virality |
| Market Capitalization | ~$5B AUD | Illustrates meme coin staying power |
| Trade Volume | ~$2B+ daily | Highly liquid, easy entry/exit |
| Tokenomics | Large supply, burn events, community focused | Hype/trading affects token flow |
| On-chain Activity | Rapid, spiky, volume-based | Follows news cycles & memes |
| Partnerships & Ecosystem | NFT/artist collabs, multi-exchange listings | Builds multi-audience reach |
| Community | Massive, social-media led | Fuels exponential network effects |
| Regulation | Unregulated, exchange-friendly in AU | Aids fast access, but high legal risk |
| Communication/Marketing | Viral memes, influencer-driven | Powers FOMO and massive spikes |
Pepe exemplifies the power of meme culture in Web3, offering high volatility and periodic viral surges. Its large volume and community engagement make it a focal point of both speculation and retail participation.
Australian platforms support Pepe trading, and its meme status means attention can spike rapidly, providing liquidity for short-term movers.
11. Blast
| Criteria | Description | Why It Matters |
|---|---|---|
| Current Price (July) | ~$0.07 AUD | Low entry, upside if L2s run hot |
| 2025 End Prediction | $0.15–$0.22 AUD | Yield/L2 craze can double returns |
| Investor Profile | Yield seeker, L2/DeFi user | Adopts optimistic, yield-centric tech |
| Investment Type | Layer 2, yield aggregation | Appeals to L2 scaling/banking crowd |
| Use Case | L2 for ETH, native yield on deposits | Unlocks new value for stakers |
| Technology | Optimistic rollup hybrid, incentive design | Delivers high efficiency, DeFi UX |
| Team & Founders | Pacman (Blur), zero-knowledge cryptographers | Credible devs from major protocols |
| Market Capitalization | ~$700M AUD | Young project, high potential |
| Trade Volume | $80M+ daily | Growing since token launch |
| Tokenomics | Incentive/airdrops, native yields | Attracts rapid TVL, sticky liquidity |
| On-chain Activity | Rapid TVL growth, dApp launches | Vital for adoption and price action |
| Partnerships & Ecosystem | Blur, NFTfi, DeFi protocols | Strong inter-protocol links |
| Community | DeFi/crypto-yield crowd, energetic | Supports rapid product iteration |
| Regulation | Awaiting AU/L2 clarity | Early-stage, manageable risks |
| Communication / Marketing | NFT events, community incentives | Fuels growth and buzz post-launch |
Blast is a Layer 2 protocol focused on seamlessly delivering yield on deposited assets, targeting the next wave of optimistic rollup and DeFi expansion. It aims to simplify passive income for crypto users.
Its links to NFT/DeFi communities and rapid asset onboarding make it a candidate for AU-based users who follow yield and L2 innovation trends.
12. Whormhole
| Criteria | Description | Why It Matters |
|---|---|---|
| Current Price (July) | ~$1.30 AUD | Cross-chain bridging asset |
| 2025 End Prediction | $2.00–$2.50 AUD | Interoperability is a market driver |
| Investor Profile | Cross-chain, infra builder | Tech-savvy, LayerZero alternatives |
| Investment Type | Cross-chain protocol, bridging | Vital for multi-chain world |
| Use Case | Asset and data transfer between chains | Reduces silo inefficiencies |
| Technology | Validator-based, VAA, Cosmos/Eth bridges | Secure and rapid asset movement |
| Team & Founders | Jump Crypto, Solana developers | Credible team, proven deployments |
| Market Capitalization | ~$2.2B AUD | Key infra play, institution interest |
| Trade Volume | $150M+ daily | Indicative of trust, high demand |
| Tokenomics | Service token for governance/usage | Increases with adoption/spam control |
| On-chain Activity | Bridges, wrapped assets, dApp launches | Grows with protocol integrations |
| Partnerships & Ecosystem | Multi-chain, Layer 1/2/3 integrations | Deepens network effects |
| Community | Builder-centric, open source | Attracts collaboration and adoption |
| Regulation | Neutral, infra-focused | AU friendly, legal innovations |
| Communication / Marketing | Technical docs, dev summits | Sustains protocol developer base |
Whormhole delivers critical cross-chain bridging, connecting major chains and facilitating seamless asset transfers for dApps and traders. Institutional interest and deep integrations make it foundational for a multi-chain future.
For those following AU’s multi-chain market or infrastructure trends, Whormhole’s relevance is set to grow as more protocols demand interchain fluidity.
13. Notcoin
| Criteria | Description | Why It Matters |
|---|---|---|
| Current Price (July) | ~$0.019 AUD | Viral, Telegram-based, low entry |
| 2025 End Prediction | $0.025–$0.035 AUD | GameFi/social catalyst, trend potential |
| Investor Profile | Gamer, mobile, social viral crowd | Bridges social and trading viralities |
| Investment Type | Social/GameFi token | Crosses real and digital economies |
| Use Case | P2E, in-app value transfer on Telegram | Taps into large, active user base |
| Technology | TON blockchain, Telegram mini-app | Fast, scalable, easy for mass users |
| Team & Founders | Telegram OGs, community driven | Strong existing user network |
| Market Capitalization | ~$2.2B AUD | Large for a viral GameFi launch |
| Trade Volume | $130M+ daily | Indicates mass speculation and retail flow |
| Tokenomics | Community allocation, P2E incentives | Rewards engagement, potential hype cycles |
| On-chain Activity | Mass sign-ups, daily claims | Proves traction and adoption |
| Partnerships & Ecosystem | Telegram dApps, games | Rapid release pipeline |
| Community | Social, meme, P2E focused | Drives viral expansion |
| Regulation | Friendly to social tokens in AU | Novelty, early regulatory clarity |
| Communication / Marketing | Telegram virality, influencer push | Drives user onboarding and media waves |
Notcoin leverages the immense reach of Telegram, operating as a viral GameFi/social token with millions onboarded. Its appeal lies in low entry cost, accessibility, and meme potential.
Australian retail and social traders attracted to the intersection of casual gaming and crypto may find Notcoin’s community-driven upside notable.
14. Ethena
| Criteria | Description | Why It Matters |
|---|---|---|
| Current Price (July) | ~$1.30 AUD | Stable-to-growth, DeFi token |
| 2025 End Prediction | $1.80–$2.10 AUD | Synthetic USD DeFi demand trend |
| Investor Profile | Stablecoin, DeFi advanced, yield seekers | Hedging for stability participants |
| Investment Type | Synthetic stablecoin yield | Combines safety with DeFi growth |
| Use Case | Synthetic USD, on-chain yield earning | Counteracts volatilities in DeFi |
| Technology | Derivative hedging, DeFi protocols | Innovative, manages risk exposure |
| Team & Founders | Arthur Hayes (BitMEX), experienced DeFi advisors | High credibility in DeFi design |
| Market Capitalization | ~$2.1B AUD | Top player in synthetic stablecoins |
| Trade Volume | $115M+ daily | Strong early adoption and usage |
| Tokenomics | Yield/fee sharing, synthetic peg mechanisms | Incentivises capital efficiency |
| On-chain Activity | Vault/LP participation, net new users | Measures real product fit/use |
| Partnerships & Ecosystem | Multiple DeFi alliances, CEX listings | Propels liquidity and yield access |
| Community | Finance, DeFi-savvy | Drives in-depth discussion/education |
| Regulation | Pending, but AU-friendly pilot launches | Relevant for future TVL adoption |
| Communication / Marketing | DeFi analytics, finance transparency | Builds trust for mass onboarding |
Ethena is an advanced synthetic stablecoin protocol offering on-chain USDe with innovative yield mechanics. Its robust technical approach and high-profile backers make it prominent among DeFi-native portfolios.
As Australians increasingly explore DeFi stablecoins with yields, Ethena is positioned to offer alternatives to USDT/USDC, blending perceived safety with growth-focused mechanics.
Which cryptocurrency according to the investor profile?
The type of cryptocurrency you might consider buying depends greatly on your personal investor profile, your financial goals, and your experience level. Just like traditional investments, cryptocurrencies vary in risk, complexity, and growth potential. Whether you’re just starting out, have some experience, or are well-versed in the crypto space, it’s important to tailor your choices to suit your knowledge and comfort level. Below are some examples of cryptocurrencies that are often associated with different levels of investor experience, to help you get started with your research.
| Investor Profile | Suggested Cryptos to Explore* |
|---|---|
| Beginner | Bitcoin (BTC), Ethereum (ETH), stablecoins (such as USDC, USDT) |
| Intermediate | Layer-1s beyond Bitcoin/Ethereum (e.g., Solana/SOL, Avalanche/AVAX), large-cap DeFi tokens (e.g., Uniswap/UNI, Aave/AAVE) |
| Experienced | Small/mid-cap altcoins, new DeFi projects, NFTs, and early-stage tokens on reputable launchpads |
Good to know
If you’re a beginner, consider starting with a modest budget. This allows you to learn about the market and different platforms without taking on excessive risk. With time and education, you can adjust your approach as your confidence and knowledge grow.
How to buy cryptocurrencies in Australia?
Buying cryptocurrencies is now within everyone’s reach, thanks to user-friendly platforms with robust security. If you’re just starting, following a few clear steps can help you buy your first crypto assets safely and confidently.
| Step | What to Do |
|---|---|
| Choose a reliable exchange | Research platforms with a good reputation, local compliance, and strong security measures. In Australia, popular choices include independent reviews of platforms like CoinSpot, Swyftx, and Binance Australia. |
| Create an account & verify ID | Sign up with your chosen platform. Australian regulation requires you to provide identity documents (passport, ID, etc.) for verification (‘Know Your Customer’ process). |
| Deposit funds | Add money to your account, often by bank transfer or credit/debit card. Most platforms offer both options, but check for any fees and processing times. |
| Buy the desired cryptocurrencies | Browse available coins (like Bitcoin or Ethereum). Enter the amount you wish to purchase and confirm the transaction. The process is usually instant after your payment is settled. |
| Secure your crypto | For better protection, transfer your assets from the exchange to an external wallet (hardware wallets are ideal). This reduces the risk in case the exchange platform is compromised. |
Good to know
In Australia, profits from selling crypto-assets can be subject to Capital Gains Tax (CGT). It’s important to keep detailed records of all your transactions, including dates, amounts, and wallet addresses. This will make your tax reporting much easier and help you stay compliant with the Australian Taxation Office (ATO) regulations.
Our 5 tips before buying cryptocurrencies
Investing in crypto-assets can be exciting, but it also comes with unique risks and challenges. As digital assets are not regulated in the same way as traditional investments, beginners can be exposed to scams, volatility, and technical issues. In Australia, the Australian Securities and Investments Commission (ASIC) and the Australian Prudential Regulation Authority (APRA) encourage all investors to be cautious and well-informed. By following a few essential guidelines, you can better protect your funds and make smarter decisions before purchasing your first cryptocurrencies.
| Advice | Explanation |
|---|---|
| Learn the basics of crypto and blockchain | Understand how cryptocurrencies and blockchain technology work before investing. This will help you make informed choices and avoid common traps. |
| Choose reputable exchanges and wallets | Only use well-known and regulated platforms that comply with AU regulations set by ASIC and APRA to keep your assets secure. |
| Beware of scams and phishing attempts | Always double-check links, emails, and offers. Never share your private keys or passwords. If something seems too good to be true, it probably is. |
| Start small and only invest what you can afford | Cryptocurrency markets are highly volatile. Begin with small amounts and never risk more than you are willing to lose. |
| Keep your assets safe with strong security measures | Use two-factor authentication, strong passwords, and consider storing your crypto in a hardware wallet for better protection. |
FAQ
What is the best crypto to buy in 2025?
There is no single best cryptocurrency to buy, as their performance and risk can vary greatly. Factors such as technology, security, real-world use cases, and community support all play a role. It’s important to research thoroughly, stay updated with market trends, and consider your individual risk tolerance before making any investment decisions.
Should I invest in emerging cryptocurrencies in 2025?
Emerging cryptocurrencies can offer high growth potential, but also come with higher volatility and risk. Before investing, consider whether you understand the project, the team behind it, and their long-term roadmap. Diversifying your investments and only allocating funds you can afford to lose is a prudent approach for most beginners.
How can I tell if a cryptocurrency is promising?
A promising cryptocurrency often has a clear purpose, active development team, transparent communication, and real-world applications. Check if the project solves a genuine problem, has a growing community, and is compliant with relevant regulations. Always beware of exaggerated claims and do your own research before investing.
Is it too late to buy Bitcoin in 2025?
Bitcoin’s price has changed significantly over time, but it remains the most recognised cryptocurrency. Whether it’s too late to buy depends on your financial goals and risk appetite. Investing should be viewed as a long-term process, and it’s wise to start with small amounts and learn as you go.
What strategy should I use for investing in crypto in 2025?
A common strategy is to invest gradually over time, known as dollar-cost averaging, to reduce the impact of market volatility. It’s important to diversify your portfolio, avoid emotional decisions, and stay informed about market developments. Remember, only invest what you can afford to lose and consider seeking advice from reliable sources.
What is the best crypto to buy in 2025?
There is no single best cryptocurrency to buy, as their performance and risk can vary greatly. Factors such as technology, security, real-world use cases, and community support all play a role. It’s important to research thoroughly, stay updated with market trends, and consider your individual risk tolerance before making any investment decisions.
Should I invest in emerging cryptocurrencies in 2025?
Emerging cryptocurrencies can offer high growth potential, but also come with higher volatility and risk. Before investing, consider whether you understand the project, the team behind it, and their long-term roadmap. Diversifying your investments and only allocating funds you can afford to lose is a prudent approach for most beginners.
How can I tell if a cryptocurrency is promising?
A promising cryptocurrency often has a clear purpose, active development team, transparent communication, and real-world applications. Check if the project solves a genuine problem, has a growing community, and is compliant with relevant regulations. Always beware of exaggerated claims and do your own research before investing.
Is it too late to buy Bitcoin in 2025?
Bitcoin’s price has changed significantly over time, but it remains the most recognised cryptocurrency. Whether it’s too late to buy depends on your financial goals and risk appetite. Investing should be viewed as a long-term process, and it’s wise to start with small amounts and learn as you go.
What strategy should I use for investing in crypto in 2025?
A common strategy is to invest gradually over time, known as dollar-cost averaging, to reduce the impact of market volatility. It’s important to diversify your portfolio, avoid emotional decisions, and stay informed about market developments. Remember, only invest what you can afford to lose and consider seeking advice from reliable sources.
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