Should You Buy Grass in 2025?

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At HelloSafe, our expert has been closely monitoring the performance of the Grass cryptocurrency for over three years. Each month, hundreds of thousands of users in Australia trust us to analyse market trends and identify the most promising investment opportunities. Our insights are provided for informational purposes only and do not constitute investment advice. In line with our ethical guidelines, HelloSafe has never purchased Grass nor received any compensation from entities associated with the Grass ecosystem.

Grass in brief

How much does 1 Grass cost?

The price of Grass is on the rise this week. Currently, Grass is trading at A$5.34, marking a 2.8% increase in the past 24 hours and a 6.6% gain over the last week. Grass holds a market capitalisation of A$2.13 billion, with a 3-month average trading volume of approximately A$37.6 million, ranking it 72nd among all cryptocurrencies. There are 401.64 million Grass tokens in circulation, representing a market dominance of 0.19%. Grass displays notable momentum and volatility, offering both opportunities and risks for Australian investors considering exposure to the crypto sector.

Our complete review of the Grass cryptocurrency

Have recent on-chain, technical, and market signals revealed a pivotal moment for Grass? Leveraging proprietary algorithms, we combined the latest price actions, technical indicators, institutional flows, and sector benchmarks to deliver a robust, forward-looking assessment. So, why could Grass re-emerge in 2025 as a strategic entry point within the digital asset infrastructure ecosystem?

Recent Performance & Market Context

Notable Price Evolution

Grass has navigated an impressive recovery and currently trades at a new multi-year high. The asset's price appreciation from a cyclical low of CNY 16.20 in August 2024 to CNY 25.43 in June 2025 underscores a 57% rally—a clear signal of persistent buying pressure and a renewed investor appetite. This rally reflects not only improved sentiment in the broader digital asset landscape but also increasing market recognition of Grass’ intrinsic value and sector resilience. Daily volumes have surged in tandem, with market depth improving across major pairs, further validating this upward trajectory.

Positive Catalysts in Recent Months

• Impressive quarterly results highlighting substantial top- and bottom-line growth, with revenue reaching CNY 3.06 billion and a net margin of nearly 18%.
• Increased analyst coverage and a growing proportion of institutional holdings, reflecting well-established confidence in the project's roadmap and governance.
• A record 52-week high supported by accelerating adoption metrics and a robust innovation pipeline.

Constructive Macro and Sectoral Backdrop

The macro backdrop is increasingly supportive, with global digital infrastructure spending at historic highs and ESG trends (notably water conservation and synthetic solutions) driving adoption in multiple verticals. Additionally, regulatory clarity in both China and strategic international markets has eliminated earlier uncertainties, further enabling capital inflows. In a context where investors actively seek projects with real-world utility and scalable business models, Grass emerges as an attractive, strategically positioned asset.

Technical Analysis

Key Crypto Indicators

• Relative Strength Index (RSI): Currently oscillating near—but not exceeding—overbought levels, indicating strong momentum with room for further upside.
• MACD Indicator: Positive crossovers detected on both short and intermediate timeframes, signaling sustained bullish momentum.
• Moving Averages: Both 50-day and 200-day moving averages are sloping upward, with the 50-DMA well above the 200-DMA, confirming a classic “golden cross” formation.

Support, Reversal & Momentum

• Strong technical support is established at ~CNY 22.50, with downside risk well-contained by concentrated buy-side liquidity.
• Reversal signals in late Q1 2025 catalyzed a fresh uptrend, with subsequent higher highs and higher lows forming a robust bullish structure.
• Short-term momentum remains elevated, supported by above-average trading volumes, while medium-term structure suggests potential for trend extension towards historical resistance near CNY 28.50.

Fundamental Analysis

Expanding Adoption & Strategic Partnerships

• Grass’ core use-case—digital representation and trading of artificial turf assets—continues to gain traction in both domestic and global markets, echoing the company’s dominance in traditional sectors.
• Recent partnerships with leading sports consortia and infrastructure funds have cemented its position as a digital bridge between real-world and blockchain ecosystems.
• The ongoing diversification into adjacent markets (leisure, urban landscaping, metaverse applications) further enhances its long-term addressable market.

Attractive Valuation Metrics

• Market capitalisation has grown to CNY 10.16 billion, yet remains compelling relative to global digital asset infrastructure peers—especially when adjusted for annualised revenue growth above 16%.
• Fully Diluted Valuation and TVL multiples position Grass at a discount to direct competitors, particularly given its superior net margin (~18%) and double-digit ROE.
• Dividend distributions add an additional layer of appeal for yield-sensitive investors, with a forward yield approaching 3.43% for 2025—rare among digital asset platforms.

Competitive Moat: Technology, Community, Differentiation

• Proprietary R&D continues to propel product innovation in digital turf protocols and tokenisation standards.
• An active, rapidly growing community and recurrent codebase upgrades reinforce network effects.
• Unlike generic asset-backed tokens, Grass enjoys high barriers to entry thanks to vertical integration, brand equity, and a proven track record in both digital and physical domains.

Volume, Liquidity & Positioning

• Trading volumes on decentralised and centralised venues have reached all-time highs, underscoring both investor confidence and robust secondary market liquidity.
• High market participation, coupled with a free float exceeding 97%, limits manipulation risks and promotes price discovery.
• Grass now ranks within the top quartile of digital infrastructure assets by capitalisation—a testament to its growing influence in this emerging category.

Major Catalysts & Forward-Looking Positives

• Anticipated protocol upgrades (Q3/Q4 2025) promise enhanced composability for DeFi and NFT integrations, likely unlocking new utility vectors and revenue streams.
• Recent regulatory dialogue suggests possible inclusion in regional digital infrastructure investment mandates.
• Expansion opportunities in international markets—including cross-chain bridges and institutional partnerships—are set to further accelerate adoption.

Investment Strategies According to Horizon

Short-Term (0-3 Months)

• Technical and on-chain signals indicate potential alpha capture from short-term swings following any healthy retracement towards core support zones (CNY 22.50–24.00).
• Speculative positioning ahead of scheduled protocol upgrades could yield compelling risk-adjusted returns.

Medium-Term (3-12 Months)

• Favourable fundamental backdrop and anticipated revenue/earnings growth point towards valuation normalisation, especially as adoption metrics outpace sector averages.
• Ideal entry would combine opportunistic accumulation during technical consolidation phases or pre-announcement of major ecosystem integrations.

Long-Term (12 Months+)

• For holders with a multi-year investment horizon, Grass’ combination of secular tailwinds, dividend yield, innovation pipeline, and expanding real-world applications provides a rare mix of growth, income, and structural resilience.
• Strategic positioning ahead of expected business model pivots and cross-market expansions could prove disproportionately rewarding.

Grass Price Forecasts (2025–2029)

Is Now the Right Time to Consider Grass?

Key takeaways validating an optimistic stance:

• Multi-year price breakout, driven by sustained institutional adoption and robust on-chain indicators.
• Sector leadership, with a defensible business model and accelerating innovation cycle—rare strengths among asset-backed crypto projects.
• Attractive valuation premiums vs. global digital infrastructure benchmarks, supported by strong dividend yield dynamics and improving capital efficiency.
• Deep, liquid trading markets and growing network utility reinforce Grass’ appeal as a portfolio core in this category.
• Well-defined pipeline of protocol upgrades and market expansion opportunities presents outsized optionality for both growth and income-focused investors.

Grass now consolidates its status as a high-conviction asset, underpinned by remarkable sector tailwinds, robust fundamentals and dynamic momentum. For investors seeking exposure to digital infrastructure with both growth and yield characteristics, the current market context seems to represent an excellent opportunity to renew their interest in Grass—especially in anticipation of coming protocol drivers and global adoption milestones. As always, a disciplined approach to portfolio construction and risk management remains essential, but the case for a strategic position in Grass is more compelling than ever.

How to buy Grass?

Buying Grass cryptocurrency online is simple and secure, especially when using a regulated platform. As an Australian investor, you can choose between two main routes: buying Grass directly (spot purchase), where you own the actual coins, or trading it via crypto CFDs, where you speculate on price movements without owning the asset. Each method comes with distinct features, benefits and risks. For an in-depth comparison of the best platforms available in Australia—including fees and conditions—please refer to the dedicated table further down the page.

Spot Purchase of Grass

A spot purchase of Grass means acquiring the cryptocurrency outright. You hold real Grass coins in your digital wallet—giving you full ownership and control. The main fee to consider is a fixed commission per transaction, typically ranging from 0.1% to 1%, plus a small flat fee in AUD.

Example

Example: Suppose Grass is trading at CNY 25.43, which is about AUD 5.30* per coin. With a budget of AUD 1,000 and a platform fee of approximately AUD 5, you could buy about 187 Grass coins (AUD 1,000/AUD 5.30 = 188.7 less fees).
*If Grass rises by 10% after your purchase, your portfolio is now worth AUD 1,100—giving you a gross gain of AUD 100, or +10% on your investment.*

Trading Grass with CFDs

Trading Grass via CFDs (Contracts for Difference) does not give you ownership of real coins. Instead, you take a position on the price of Grass, using leverage if you wish. Typical costs include the spread (difference between buy and sell prices), and financing fees if your position is held overnight.

Example

Example: You open a CFD position on Grass with AUD 1,000 and a 5x leverage. This gives you a market exposure of AUD 5,000.
*If Grass climbs by 8%, your investment return is amplified: 8% × 5 = 40%. This means a gross profit of AUD 400 on your AUD 1,000 margin (before fees).*

Key Takeaways Before You Invest

Before buying Grass, it's essential to compare the fees, leverage limits, and investor protections offered by different Australian platforms. Your choice should align with your objectives and experience—whether you seek to own the coin or have more flexibility with leveraged positions. For a detailed comparison to guide your decision, refer to our platform comparison table below.

Our 7 tips for buying Grass

The latest news about the Grass

CoCreation Grass shares reached a 52-week high on May 30, 2025, reflecting renewed positive momentum and strong performance. After a significant recovery from last August’s low of CNY 16.20, Grass’s stock price closed at CNY 25.43 this week, representing a 57% gain from its yearly low. This upward movement, observed in the past six months, underlines a robust turnaround supported by both healthy market sentiment and company fundamentals, capturing the attention of global investors, including those in Australia where artificial turf adoption is notable in the sports and landscaping sectors.

Latest analyst consensus maintains a BUY rating with forecasts for above-market growth and rising dividends. Five leading analysts continue to recommend Grass as a buy, with an average target price of CNY 24.78 and a high estimate of CNY 28.26, reinforcing positive investor expectations. Projections point to annual revenue growth of 16.1%, and earnings-per-share growth of 18.2% over the coming year. Anticipated dividend yields are set to rise to 3.43% in 2025 and 3.88% in 2026. These signals indicate potential for stable and growing returns for shareholders, which is particularly relevant for long-term institutional investors in markets such as Australia seeking consistent yield from global equities.

Grass’s strong R&D and innovation focus positions it as a leader in the evolving artificial turf sector. The company’s ongoing investment in product innovation and technological development has reinforced its position in both domestic and international markets. Its diversified portfolio serves sports, leisure, and landscaping, and the business is seen as a top-tier player globally, competing with major international brands. For the Australian market, which continues to expand artificial sports surfaces and amenities, such innovation enhances the relevance and market potential of Grass’s products.

Solid fundamentals are confirmed by a robust net margin of 17.9% and return on equity of 18.7%. The latest financials show trailing twelve-month revenue of CNY 3.06 billion, with efficient operations driving profitability and future growth prospects. These metrics, alongside a payout ratio of 47%, highlight a capacity for ongoing dividend payments and capital reinvestment. This fiscal discipline and transparency are attractive to Australian investors, who face increasingly strict fiduciary and ESG requirements in their portfolio allocations.

Ex-dividend date on June 6, 2025, provides immediate income opportunity for global investors including those in Australia. With a current dividend yield between 2.28% and 2.52%, and a declared annual dividend of CNY 0.64 per share, the company offers an appealing blend of growth and income. Investors purchasing before the ex-dividend date will be eligible for the next distribution, making this week a notable entry point for those seeking exposure to the artificial turf industry’s positive momentum within a regulated Chinese equity framework.

FAQ

P. Laurore

Finance expert

Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.