Should I buy Flight Centre stock in 2025?

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At HelloSafe, our expert has been tracking the Flight Centre share price for over three years. Every month, hundreds of thousands of users in Australia trust us to analyse market trends and identify the best investment opportunities. Our analyses are provided for informational purposes and do not constitute investment advice. In accordance with our ethical charter, we have never been, and will never be, compensated by Flight Centre.

What is Flight Centre?

The price of Flight Centre stock

The price of Flight Centre stock is rising this week. Currently trading at AUD $12.93, the share price has increased by $0.09 (+0.70%) over the past 24 hours and is up 2.21% this week. Flight Centre’s market capitalisation sits at AUD $2.82 billion, with a three-month average daily trading volume of 1.35 million shares. The stock has a P/E ratio of 25.16, a dividend yield of 3.19%, and a beta of 1.17, reflecting moderate volatility. Investors should note the combination of income potential and sector-driven price swings in today’s dynamic market.

Our full analysis on the Flight Centre stock

We have conducted a rigorous review of Flight Centre’s latest financial results and the stock’s performance over the past three years, combining real-time financial indicators, technical analysis, market trends, and sector comparisons using our proprietary algorithms. Drawing from multiple expert and institutional sources, we provide a holistic picture of both current realities and future potential. So, why might Flight Centre stock once again become a strategic entry point into the Australian and global travel sector in 2025?

Recent performance and market context

Flight Centre shares are currently trading at AUD $12.93, having delivered a +0.70% gain in the latest session and a 2.21% rise over the past week. While the stock has corrected by more than a third year-on-year, this retracement presents an intriguing entry level given the broader context of resilient corporate travel and a rebound in leisure demand. The recent announcement of a AUD $200 million share buyback and a 100% franked interim dividend of AUD $0.11 both signal confidence from the Board in the group’s fundamentals and future cash flows. On a macro level, the Australian travel sector is in a recovery phase, boosted by surging domestic and international travel, with the country’s tourism industry projected to reach a record AUD $315 billion turnover in 2025. Importantly, Flight Centre’s diversified footprint across the leisure and corporate segments positions the company as a direct beneficiary of sustained industry tailwinds.

Technical analysis

Technical signals suggest Flight Centre is approaching a potentially favourable inflection point. The Relative Strength Index (RSI) at 51.53 denotes a neutral yet stabilising momentum, allowing for healthy upside if positive catalysts emerge. The MACD remains slightly negative, but the share price has moved above its 20-day moving average (AUD $12.72), indicating short-term buying interest and the potential for an imminent bullish reversal. The AUD $12.80 level acts as robust support, coinciding with the lower end of the 52-week range, while resistance sits just above at AUD $13.00. This “compression” often signals a build-up ahead of a new directional move. For investors seeking optimal entries, periods when the price is stabilising above support but beneath resistance can offer ideal positioning ahead of upward momentum, especially with a sector-wide rebound under way.

Fundamental analysis

From a fundamental perspective, Flight Centre is delivering solid operational results that reinforce its long-term credentials. Revenue for the latest half-year reached AUD $1.33 billion, marking a 3.2% increase year-on-year, while underlying profit before tax climbed 7% to AUD $117 million. Despite net income being down 30% (reflecting margin pressure and short-term earnings volatility), the long-term earnings power remains robust, supported by expanding Total Transaction Value and new account wins surpassing AUD $800 million in corporate travel. The stock’s forward P/E ratio, at a reasonable 11.7, coupled with a price-to-sales ratio of just 1.04, suggests that the current valuation fairly reflects short-term caution but potentially under-prices the upside available as margins normalise. Key structural advantages—an iconic brand, dominant market share, and transformative investments in AI-driven operational efficiency—create a strong foundation for future growth and margin expansion. Furthermore, Flight Centre’s consistent fully-franked dividend yield of 3.19% offers an attractive stream of potential income for yield-focused investors.

Volume and liquidity

Liquidity is another pillar of strength for Flight Centre’s investment case. With an average three-month daily trading volume of 1.35 million shares and a market cap of AUD $2.82 billion, the stock displays robust daily turnover, reflecting both investor confidence and price stability. This substantial liquidity provides flexibility for large and small investors to enter or exit positions efficiently, maintaining attractive bid-ask spreads and providing dynamic valuation opportunities during periods of news or technical breakouts. The float is widely held, with both institutional and retail participation—an important consideration for those seeking a responsive and market-driven stock.

Catalysts and positive outlook

A series of tangible catalysts underpin the bullish outlook for Flight Centre. The ongoing AUD $200 million share buyback program signals not only capital discipline but also management’s belief in material undervaluation at present levels. The group is effectively leveraging automation and AI integration in its Productive Operations initiative, targeting 15-20% productivity gains by FY26, which should directly support profitability and operational leverage. Corporate travel has rebounded strongly, with Total Transaction Value over 140% of pre-pandemic levels and more than AUD $800 million in new business already secured this year. International expansion continues, especially into premium market segments and through strategic partnerships, enhancing both resilience and growth prospects. Additional upside is supported by the robust recovery in consumer spending on travel and holiday experiences, as well as a sustained structural shift favouring both corporate mobility and high-value leisure travel. Flight Centre’s unique ability to balance local expertise with global reach further differentiates it, and recent analyst upgrades (with a consensus price target offering +30% upside from current levels) highlight the market’s growing confidence in a turnaround scenario.

Investment strategies

• Short-term: The share price’s proximity to key support, combined with stabilising technical indicators, suggests the potential for swift rebounds if positive news or upward trading volumes materialise.
• Medium-term: Investors can position ahead of the next earnings report (August 27, 2025), the ongoing buyback, and the results of the Productive Operations project—with these events likely to act as bullish catalysts given the company’s strong cash generation.
• Long-term: The transformation towards a more streamlined, tech-enabled business and clear leadership in both leisure and corporate segments create a compelling narrative for sustained capital appreciation, especially as industry growth resumes. Long-term holders will additionally benefit from a healthy, fully-franked dividend and ongoing innovation-led productivity gains.

The current technical set-up—consolidation above support with low momentum—may provide ideal positioning for both active traders seeking breakout moves and patient investors aiming for a fundamental re-rating.

Is it the right time to buy Flight Centre?

Compiling Flight Centre’s key strengths—solid revenue growth, resilient business model, sector leadership, ongoing share buyback, robust liquidity, and a strong dividend yield—one finds a company well-aligned with both current market recovery and long-term travel demand. Despite recent earnings pressures, Flight Centre’s fundamentals justify renewed investor interest, while powerful operational and technical catalysts could trigger the next bullish phase. With the stock trading at historically attractive entry levels and industry tailwinds continuing to build, this moment appears to represent an excellent opportunity for investors considering strategic exposure to the Australian travel sector.

Flight Centre’s current set-up—combining technical support, strong liquidity, and medium-term catalysts—seems to position the stock for a potential new upward cycle. For those willing to combine fundamental conviction with disciplined risk management, Flight Centre may now deserve renewed attention as one of the most attractive outlooks in its sector.

How to buy Flight Centre stock in Australia

Buying Flight Centre stock online is simple and secure with a regulated Australian broker. You have two main options: buying shares outright (spot buying), which gives you real ownership, or trading share price movements through Contracts for Difference (CFDs) that offer leverage. Both methods suit different investor needs and preferences. For help selecting your ideal broker, see our comparison further down the page.

Spot buying

A cash purchase means you become a direct owner of Flight Centre shares and benefit from any price rises or dividends. Most local brokers charge a fixed commission per trade, usually ranging from $5 to $15 in Australia.

Gain Scenario

If the Flight Centre share price is $12.93 AUD, you can buy around 77 shares with a $1,000 stake, including a brokerage fee of around $5.

✔️ Gain scenario:

If the share price rises by 10%, your shares are now worth $1,100.

Result: +$100 gross gain, i.e. +10% on your investment.

This is the most straightforward option for long-term investors looking for steady growth.

Trading via CFD

CFD trading lets you speculate on Flight Centre share price movements without actually owning the shares. Fees include the spread (the difference between buy and sell prices) and overnight financing costs if you hold your position for more than one day. CFDs allow you to use leverage, increasing both potential gains and risks.

CFD Gain Scenario with Leverage

You open a CFD position on Flight Centre shares, with 5x leverage.

This gives you a market exposure of $5,000.

✔️ Gain scenario:

If the stock rises by 8%, your position gains 8% × 5 = 40%.

Result: +$400 gain, on a bet of $1,000 (excluding fees).

CFDs can be appealing for active traders but do carry greater risks due to leverage.

Final advice

Always compare brokers’ fees and conditions before placing an order—costs and features can vary widely. Whether you choose spot buying for security or CFDs for flexibility, the best method depends on your investment goals. You’ll find a detailed broker comparison further down the page to help with your decision.

Our 7 tips for buying Flight Centre stock

The latest news about Flight Centre

Flight Centre shares gained 2.21% over the past week, outpacing the broader ASX travel sector. Continuous improvement in domestic and outbound travel demand, particularly across corporate and leisure divisions in Australia, supported this positive market sentiment and contributed to the recent price momentum.

The company is actively executing its AUD $200 million on-market share buyback program, announced in 2025. This buyback is viewed as a constructive capital management measure, underlining management's confidence in valuation and providing direct benefit to shareholders by reducing dilution and supporting earnings per share.

Australian tourism sector forecasts remain highly favourable, with travel spending expected to reach record levels in 2025. Government and industry sources estimate the market will grow to AUD $315 billion this year, helping to lift transaction values and drive business for large travel agents like Flight Centre.

Flight Centre’s corporate division achieved strong growth, securing over AUD $800 million in new FCM Travel accounts for FY25. This increase in new business reinforces Flight Centre’s established position as a leader in corporate travel management and is expected to underpin long-term revenue growth for the group in the Australian market.

Operational initiatives—including AI-driven automation—in Australian operations have delivered 15–20% productivity gains. Ongoing investment in technology and process improvements has allowed Flight Centre to manage costs efficiently, helping it maintain competitiveness and support improved operating margins as domestic travel volumes rise.

FAQ

P. Laurore

Finance expert

Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.